News Media 2010; ad revenue for African American magazines fell 21.8% to 252 million in 2009, reported 6.5% decline for Jet and 10% decline for Ebony. Read PEW’s State of the News Media for more.
The dip. Have you read it?
Some thoughts that I have pulled together from skimming through Seth Godin’s The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
“Winners quit all the time. They just quit the right stuff at the right time.”
“Extra ordinary benefits acrue to the tiny majority of people who are able to push just a tiny bit longer than most.”
“Its easy to be a CEO. What is hard is getting there. There is a hugh dip along the way.”
“If its worth doing, there is probably a dip. The dip creates scarcity; scarcity creates value.”
“The cul de sac and the cliff are the curves that lead to failure.”
“If you want to be a superstar, then you need to find a field with a steep dip-a barrier between those who try and those who succeed”